Esri acquires Profiline-Tech to bring digital twins to data centers
Esri, the geospatial software company behind ArcGIS, has acquired Profiline-Tech, a firm specializing in digital twin technology for data centers.
Profiline-Tech builds digital replicas of physical data center operations using bidirectional data synchronization, syncing device data with a virtual layer in real time. The company's platform blends IoT data with predictive simulation to create a closed-loop system: the digital twin tests and predicts performance in a virtual sandbox, then pushes optimized decisions back to physical assets. Its offerings also span data infrastructure and engineering, analytics, and visualization tools that let operators simulate scenarios across a site.
Esri develops ArcGIS, a geospatial platform used across government and enterprise for mapping and spatial analytics. The company already applies digital twin technology elsewhere, including a GIS-powered 3D model of Vietnam's largest port built with partner Portcoast.
The acquisition extends Esri's digital twin capabilities into the data center sector, pairing Profiline-Tech's real-time operational modeling with Esri's broader geospatial platform.